Upcycled.
Upcycled. A word she lives, not just uses.
Stefanija Pejchinovska does not begin with new materials. She begins with what already exists. A worn garment, a forgotten textile, something with a previous life that is not quite finished living. In her Berlin studio, under the name Damaja, she works it back into something worth keeping.
Her medium is embroidery. Her practice is sustainability, not as a brand position but as a daily decision about what to touch, what to use, and what to leave alone. Natural fibers only. Slow pace by design. The inspiration arrives from wherever it arrives: a plant on the windowsill, a person on the street, the specific olive green she returns to like a resting note.
She works independently, on her own terms and timeline. The hardest part, she says, is staying creative through the slow phases. The practice itself is her answer to that.
Trust the process. It is her motto. It is also, quietly, her method.
"Sustainability, it turns out, is not a concept. It is just Tuesday."
The Makers : portraits in words
This one is worth passing on. Especially to the person still buying fast fashion.
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